Showing posts with label john dodds. Show all posts
Showing posts with label john dodds. Show all posts

Sunday 27 January 2008

Tasty Delicious Enable Happiness

I've been tagged twice in the last week or so with two memes and it really is only sporting to participate. The first occasion started with the gifted Marcus in Munich and with whom despite inevitable titanic struggles over the meaning of meaning I'd love to work with some day. I just know we could push ideas further than I''ve ever had a chance to push before. So I'm crossing my fingers on that one. In the mean time Marcus has asked me to name five bloggers that I'd wish to be a little more like. Also I've been graciously tagged by Johnnie Moore who really is quite brilliant and curmudgeonly in a likable-professor way. I also suspect that he's closer to the meaning of it all even though he'd probably dislike that compliment.

Johnnie has invited me to share eight random facts/ habits and pass the meme onto a further eight. Well in the interests of symmetry and breaking rules (The best to the brave) I'll only do five and intersperse those five facts and five cross-meme links with some snaps I've taken today. Just in case that has confused those I've linked to it means that ideally you should pick up the meme mashup and do both as well.... if you like of course. So here goes.

First off is the admission that I was born in Germany and have a Maltese mother and an English Father so truthfully I don't really buy into any nationalism at all and see the planet as all mine wherever I choose to tip up. It's kind of liberating to discard a passport and inherit a planet. I also see how easy it is for different countries to start saying the 'we' word when lets face it, 'we' are all in this together. Particularly as the planet heats up. So shape up. I'm tagging Rob Campbell on this one simply because on top of living in Singapore and loving Asia like myself, he's given me some of the best laughs on the net if only for the comments section on his blog which is just ace.


Second I guess I can fairly admit to taking off more time than any planner I know and have made good use of tropical beaches, tropical rum and more books than I should have really ever had the time to read. I majored in Politics during this time and had just one of the best mentors to guide me on which books to read and where. I also picked up my McLuhan habit around during this period and can't see why he hasn't been canonized. Its all there in much the same way that Stephen King inventor of planning's writings were more pure from reduced clutter and yet at the same time so prescient. I'm linking to Faris on this one because its one thing to be super clever, its another thing to be a regular and likable guy with that much brain power kicking around. Duty of Genius and all that.


That's bubbling sugar above, and is used to make those toffee fruits I've talked about. I think I'd like to share my favourite place in the world. Its Luang Prabang in Laos. Laos is an unreconstructed Communist country and possibly one of the richest (spiritually) countries in the world. The people unlike those in Thailand have been sheltered from breakneck economic growth and is the only place in the world I've seen folk on motorbikes tugging friends along on bicycles at a sedate pace while holding a conversation. This is when I realised that a slower life is what we're all looking for. All I need are a few books in Luang Prabang and I'm content. My next tag is John Dodds. John is a top bloke with one of best marketing bullshit detectors as well as a good sense of humour. Even if he does do work on the side for MI5.


What else. I've quite a track record in marriage and relationship guidance. Even though I'm a walking disaster at managing my own relationships I seem to have a face that enables people to confide in me in a way that suggests my advice is valuable and I'm grateful for that because it makes me feel that I can be trusted. I hope its because I'm a bit more direct than is good for me in most instances but its fair to say I've rescued more relationships than I care to think about now that I start to dwell on the matter. I'm going to link to Charlie over at Tantramar for this one because he's one of the cleverest and most creative people I know. Now that I think of it he's just the sort of person that What If should be talking to because he's done more stuff than any of us put together.

Finally I think I want to share that I once had a gun pulled on me in Stringfellows nightclub in the 90's. Its one of those improbable stories that litter my life and was completely unanticipated but I remember thinking how sobering it was to be on the end of a barrel and how for once in my life I just kept my trap shut in the interests of not making it onto the front of the tabloids the next day. Good story though if you ever catch me with nothing to say. I think my last link for this occasion and completely unrelated to that little factoid should be Fiona because she needs a little prompt now and again and is shaping up as a lovely blogger.

Thursday 6 September 2007

Ooohs and Aaahs

Last night a few more bloggy folk got together at The Endurance pub in Soho. I hadn't met Spy vs Spy before because Angus Whines or Winges (she never stops actually) has acute Cold War Survivor syndrome, but I like the way she calls me Frith as if she's barking orders at me on her blog. I also got to meet Tom who does genre defying posts over at his, my political homey Sam was there, as was 'word of mouth' Will who finally got the beers in (thanks mate), and the delightfully snippy but witty John Dodds.

Our guest of honour was Steve Portigal of Portigal Consulting from San Francisco. Steve was one of the earliest bloggers I came across. I'd better not go into how convoluted it was to actually realise who was who when I first asked Steve if he was Tom, but if Kirsty or John hadn't been there I would have just kept quiet about it and added a new chapter to The Metamorphosis

Anyway it was a fun evening. Steve is a cool guy and its always fun to let London do its work on visitors but while playing about with Sams camera phone i.e me doing my 'I'm thinking about thinking' pose, Steve whipped out his iPhone he'd been hiding all night and Sam and I both lost control, climaxing instantly while cooing over it with reverential Ooohs and Aaaahs.

Now I'm an apple fan, but not a worshiper. However it looks better in real life than I had expected and we put it to the test in that darkened pub with no flash and I think I'm pretty much sold on it unless someone slips me an N95 when I get back from the tropics. Hint hint.

Here's the pic. Aaaaah.....


Update: More photos from Sam's Sony mobile phone camera:

Poor Will. He puts up with some stick from us.

Good effects with that Sony Sam

Yeah Nice one Angus

I'll have a think about it then then. What a tosser eh!
Yep. Definite tosser.

Thursday 23 August 2007

Headhunters


Just came across this picture on Johnnie's excellent blog and I've unashamedly swiped it because its a pretty good visual for the topic of recruitment. Last night at Pimms Pantones and Poptones with The Design Conspiracy I met John Dodds who has pretty much said the last word on the topic of recruitment over here. There are always exceptions (as with anything in life) but its worth reposting his comment in its entirety.

The recruitment process (across all industries) in the UK has been appalling for decades. It’s partly/largely down to the reliance on recruitment agencies whereby you farm out the acquisition of your most important assets to people who couldn’t get the job in the first place, don’t really understand your business and make their money on churning applicants.

They use phrases like “the client had decided to change the brief” (I was with Lauren a few weeks back when she got rejected for a temp position with that excuse - again after a series of interviews) and, of course, “you’re overqualified” as their standard get out of jail free excuses.

Wake up people! Do it yourself! It’s too important and now, of course, through this medium, we get to know people and their talents much more intimately, can cross reference them simply and the only fee we pay is some occasional abusive blog comments which frankly some of us deserve. - John Dodds

Sunday 17 June 2007

Interesting People


Yesterday was Interesting 2007 (A Russell Davies Production) and a delightful time was had by all. I'll be posting about some of the highlights that I really loved, but most of all I enjoyed the people in the audience. They were a very generous and warm 'herd' indeed. Here are a few pics I snapped of some of the people who got together in the Pub after. Without exception all were lovely and a big thank you to those who gave their time towards the event.

Friday 15 June 2007

ATTENTION LEVELS

Nigel Hollis, head honcho of Millward Brown asked a great question in June last year. Is the Link pre-test the equivalent of the Smith & Wesson Magnum 500? This began a much needed debate between advertising, clients and research about the value and relevancy of pre-testing that has been bubbling along quite nicely with a first response by the highly respected Jason Oke of Leo Burnett in Toronto and a further serious but welcome contribution by Fredrik Sarnblad over here. Nigel then responded in depth on his blog over here and Jason took up the debate with his post on Pre-testing part II over here.

No less a proper academic luminary than Dr. Robert Heath, author of
The Hidden Power of Advertising - How low involvement processing influences the way we choose brands has weighed into the debate on both Nigel's and Jason (+Leo Burnett)'s blog. I wonder if the talented and authoritative Richard of Adliterate fame would care to chip in following his "A Kick in the teeth for Low involvement processing post" now that a robust cast of characters are assembled to stimulate the debate. This is a book that has long challenged my thinking of the different ways advertising can work as I've stated last year over here. All we need are a few clients and we might well be on the way to a civilised and constructive debate to determine when, how and if research should be used. This is what planning blogs were made for isn't it?

Thursday 7 June 2007

What I'm Thinking


Mark Lewis
from Planning from the outside blog, in San Francisco has generously tagged me as one of the blogs he thinks about, in the 'blogs that make me think' meme. I probably read way to many blogs and there's loads to choose from but here's a quick five and why.

Made in England - Simon Cook keeps me highly amused (if not rip roaring laughs), has an eye for visually refreshing and provocative graphics, design and art, is a keen observer of life and seems to understand how to make digital most compelling.

Make marketing history - John Dodds is actually one of the tightest marketing thinkers in blogging right now. He posts small and easily digestible but important guidelines as we inch forward into a new model of selling through communication.

Zero Influencer - David Bausola has one of the best de.licio.us accounts that he feeds into his blog. I want to do an interview with him at some point and find out how he gets hold of all the good stuff on the net.

TIGS - An obvious one but I'm a fan boy. We're in the business of storytelling and it takes someone who really understands the breadth depth and history of language to put into words some of the more complex ideas that are evolving in this very exciting time to be in the marketing communications business

Capt. Pancreas - doesn't have forever like we all seem to think we have and behave as if we do, its a short hard lesson in how to drain the sweetness out of every second and a highly compassionate reminder of how lucky we are.

There really are loads more and some that I look forward to digging back in the archives for nuggets I've missed so no slight intended for the those that know I'm a regular reader and think about a lot.



Update: Yes I know its six I've listed (this is after all punk planning). I'm going to be at the breakfast club tomorrow from 11 am for coffee and hello if anyone would like to drop by :)